Archive for March, 2011

Coverage of latest online video advertising trends and formats. Learn how to advertise and what’s the best solution for your video sharing website – Youtube clone.

Video will be on all websites. It’s no longer just an entertainment on a video sharing website. It has become an effective tool for marketing, instruction, conveying information of all kinds.

  • e-Commerce leaders Amazon and Zappos encourage users to share video reviews. Per Zappos video experience increase sales 6% to 30%.
  • More and more job seekers upload video resumes online for prospective employers review. Video resumes increase odds in getting hired to at least a 30%.
  • Wikipedia announced rolling out videos soon. Read the rest of this entry »

There are currently over 300 websites like YouTube on the Internet and the number continues to grow.

No wonder. In the past few years, the technological development and the advent of Internet have made life easier and more comfortable. With everything from our cell phones to laptops to keychain trinkets coming sporting video cameras these days, more and more people are capturing and sharing digital video.

CISCO is forecasting video to dominate global IP traffic in the coming years with major jumps:

- By 2014, the sum of all forms of video (TV, VoD, Internet video, and peer-to-peer) will continue to exceed 91 percent of global consumer traffic.

- Global Internet video traffic will surpass global peer-to-peer traffic by the end of 2010. For the first time in the last 10 years, peer-to-peer traffic will not be the largest Internet traffic type.

- The global online video community will include more than 1 billion users by the end of 2010.

- By 2014, it would take more than two years to watch the amount of video that will cross global IP networks every second; to watch all the video crossing the network that year would take 72 million years.

- Global file sharing traffic is projected to reach 11 exabytes per month in 2014, 22 percent CAGR from 2009-2014. Read the rest of this entry »

Social Networking is all about relationship. People want to see people they may know or old friends and follow their life. Dating sites do not give such an opportunity. That’s why communities are so popular right now on the internet. Any social network features profiles, photos, walls, comments, ratings.

Niche social networking is a way to go for closed or professional communities. Niches offer online entrepreneur a great opportunity to start their own social network and attract the right crowd. There are lots of ways of monetizing your audience: targeted online advertising, additional services, virtual currency & gifts, company pages.

Companies, though, may be cautious about starting their community on a basis of public engine, which is run out of someone’s server. There are reasons for it. First, if you use groups or pages on popular social networks like Facebook or Linked in, you do not own the content and user database. You so to say lease the space. At the end of the day you promote someone else’s brand, not yours. Besides, what happens if that social network crashes one day? SAAS solutions won’t do either (because of monthly fees and not owning the platform). Read the rest of this entry »

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Online dating is popular again. The industry offers unlimited opportunities for start ups. PG Dating Pro team is always following the latest trends in the industry. That’s why new version of PG Dating Pro, January 2010 offers big opportunities for all current and future clients.

Niches are on the rise and to help you target them we have implemented convenient tools for banners and quick search form targeting. Special niches are easier to promote and monetize. Now you can start various marketing campaigns on several platforms and track the exact effect from each campaign in your site’s backend. Marketing campaigns section gives you an insight of what is working, what is not by showing clicks, registrations, payments for services and memberships for a single campaign. You can also compare campaigns, or use profit calculator to take a decision if your campaign is working early in the game.

SEO is also important for niche dating sites. If you aim a special language group or interests community, you can now promote your news section. It is now multi language with options to add news (or RSS feeds) for each language to be indexed well in search engines and drive correct traffic. We make it easy to specify personal metatags for each news item. Read the rest of this entry »

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Date Miami 2011 took place on January 19 – 21, 2011. It’s already the 8th annual Internet Dating Conference. A quick introduction: I’m Elena Kolyasnikova, a project manager for PG Dating software. You might have met me at a conference. I was there representing PG Dating and PG Social networking scripts for the 4th time.

iDate Miami 2011 took place on January 19 – 21, 2011. It’s already the 8th annual Internet Dating Conference. I was there representing PG Dating and PG Social networking scripts for the 4th time. For those who do not know, this event has become the definitive business event for owners and executives in the Online Personals, Professional Matchmaker and Social Networking industry. So in case you have or want to start a dating site, iDate is a perfect place where you can meet all vendors and service providers in one place. We met many interesting people this year in exhibit hall: our partners Userplane, DaoPay, Flashcoms and (hopefully) future partners Scientificmatch, BilltoMobile, CommerceGate, Transparensee and many more. I should mention that there were many reps from payment systems this year – big potential for niche market development for us and our clients! Read the rest of this entry »

Daydreaming about starting an event management business? Maybe you have already worked in the events industry and think about working for yourself. Or perhaps your organized meetings in the past and feel it your life’s passion. Both are good reasons for acquiring the profession.

Starting an event management business is similar to starting a relationship – it’s required to possess appropriate skills and follow some important steps to achieve success.

Gain Event Managing Skills and Experience

Scoring a success is based on event manager solid grasp, steady skills and experience:

  • Verbal and written communications
  • Organization and time management
  • Negotiation and budget management
  • Creativity, marketing, public relations and more. Read the rest of this entry »

A quick guide on how to find a job related with planning of parties, conferences, exhibitions through recruitment agencies, online resources and work placements.

If you’re looking for a job full of variety, social life, interaction, and job satisfaction isn’t the latest argument when choosing a job, then you may consider making a career in event management. Dating back to ancient times, this profession has come to be recognized as a stand-alone discipline only in recent years. High demand in the event registration and event management industry made recruitment agencies, online directories and courses a resource which can help you to find job and succeed in this exciting field. You should consider the following if you are looking for a career in event management and don’t know where to start:

Read the rest of this entry »

There is a great number of online event registration and management websites offering hosted services. One can’t deny the fact it’s a low-cost and effective way to bring registrations when you are just starting or trying an online promotion.

When business grows it’s time to think of launching a website to increase the opportunities – to publish corporate events, keep subscribers updated of all latest news, share images, opinions during event sessions and after it, receive feedbacks and improve your services.

Read the rest of this entry »